WHAT IS THE APPLICATION ABOUT?
Pulse is an application to manage show schedule, real time sales data of On Air Show and show/product performance analysis.
WHAT ARE THE GOALS OF THE APPLICATION? (BUSINESS GOALS)
›› The business goals of the app is to provide detail insight on On Air show as well as detailed analysis of show, product, category, producer, director and anchor performance.
›› Application should be accessible across the platforms along with TV.
SUCCESS CRITERIA
›› Dashboard with clear data visualization and easily understood by all users.
›› Easy and quick accessible multiple channels shows performance matrix that will help business user to make quick decisions during the shows.
›› Detail insight on On Air show as well as detailed analysis of show, product, category, producer, director and anchor performance to help business user to plan a best show.
›› Application should be accessible across the platforms along with TV.
CURRENT SYSTEM ANALYSIS
›› Presentation is not user friendly.
›› Minute by minute Sales trend is not available
›› Only Textual data available difficult to under stand on TV.
›› Show performance matrix i.e. Leads, Enquiries, Tier/Cities wise sales, customer and gender data is not available.
›› External media shows performance data not available
›› Previous shows data is not available, once on air show completed then data is remove from app.
… and more.
CHALLENGE
›› Designing a dashboard that would help business users to understand the On Air shows performance metrics running on multiple channels and factor that may have affecting the sales, so that they could take action based on these factors during the show.
›› Dashboards allow business users to access real-time information about sales performance via their tablets, smartphones, desktop computers and display on TVs.
PERSONAS
MENTAL MODEL
PROCESS FLOW – WEB
PROCESS FLOW – MOBILE
SCENARIOS
USER JOURNEY MAP – WEB
USER JOURNEY MAP -MOBILE
SITEMAP – WEB
SITEMAP -MOBILE
WIRE-FRAMES – WEB
WIRE-FRAMES – MOBILE
MOCKS – WEB
MOCKS – RESPONSIVE